Thursday, November 29, 2012

Meralco Once Again Opens The Maliwanag ang Pasko 2012 Campaign


Meralco once again opens its Liwanag Park to the public in time for the Christmas season. The park features light displays and attractions like Christmas figures made of scrap copper wire, a mini train ride for visitors, the Toy Town and a bazaar among others. In recent years, the park has been recognized as a must-see Christmas destination in the metro. The park will be open to the public every day, until January 6, from 6-10 PM.



                In a related development, the Department of Tourism (DOT) recently partnered with Meralco to help set up other Liwanag Parks in different cities and municipalities within Meralco’s franchise area. This partnership aims to brighten the country during the Christmas season and to put it on the map as one of the world’s best tourist destinations during the holidays. In helping decorate these Liwanag Parks, Meralco will provide each participating LGU with a Maliwanag ang Pasko starter kit composed of a giant parol and 500 boxes of Christmas lights. LGUs with the best Liwanag Parks will get prizes from Meralco.



The Liwanag Park and the partnership with the DOT are just part of the larger Maliwanag ang Pasko program of Meralco, though. Under the program, Filipino households, too, are enjoined to do their part in lighting up their homes this season. In return, they get the chance to win prizes. To join, they may take a photo of their lighted homes or of any of the Liwanag Parks and upload them on the Meralco Facebook page.  Every entry helps contribute to Meralco’s program of energizing public schools in Palawan, Bohol, Quezon and Dinagat Islands. By joining the program, customers, therefore, not only help brighten their communities, but they also get the opportunity to help uplift public schools in the country and provide a better future for underprivileged school children.



Started in 2006, the Maliwanag ang Pasko (MAP) seeks to encourage Meralco’s customers to light up and decorate their homes, establishments and cities to spread the beauty and joy of Christmas in their communities.









For more details on the Maliwanag ang Pasko program, contest mechanics and the list of Liwanag Parks, you may visit the Meralco Facebook page (facebook.com/meralco). 

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