The country’s
newest go-to hub for new and used cars, Pinoy Auto Trader, has recently given
more reason for local car buyers and sellers to get excited thanks to its
recent acquisition by the Philippines #1 buy and sell website, Sulit.com.ph.
“Pinoy Auto Trader is delighted to
have been introduced to the Sulit group of companies and believe that the
combination of Sulit’s resources and strong command of the local online
classifieds market will help provide additional benefits to our services and
result in Pinoy Auto Trader becoming the market leader in B2C marketing for the
entire domestic automotive industry,” said Pinoy Auto Trader Co-Founder and CEO
Daniel Scott.
In particular, the partnership will provide
exceptional value to both brands by improving the browsing experience of online
buyers and increasing accessibility to advanced selling tools available on the
Pinoy Auto Trader platform. In turn, Sulit will bring Pinoy Auto Trader to the
forefront of online buyers and sellers as a result of its trusted branding and
unparalleled web-traffic.
The recently redesigned rendition of
the Pinoy Auto Trader website will also provide additional value to car
consumers thanks to the introduction of detailed car reviews provided by The
Ultimate Automotive Authority C! Magazine. “Our partnership with the talented
team over at C! magazine combined with our own commitment to constantly
providing detailed car specifications and data will provide prospective car
buyers with more information to make informed decisions. This is another
feature that helps set ourselves apart from typical classified websites” added
second Co-Founder Christopher Franks.
Pinoy Auto Trader is user-friendly
and provides buyers with a wide a variety of search criteria for both new and
used cars. Buyers will also be able to browse and connect with the largest
directory of dealership showrooms nationwide.
As for sellers,
they will be able to “Be In Two Places at Once” by posting advertisements on
both Pinoy Auto Trader and Sulit simultaneously for free, giving them more
exposure than any other car listing website in the country. The easy to use
add-your-car process on Pinoy Auto Trader will enable sellers to easily upload
their vehicle images and details to both Pinoy Auto Trader and Sulit.com.ph in
one go. These features cannot be matched by any other online product.
Another major
highlight of the Pinoy Auto Trader website is the ability for new and used car
dealerships to log into their own dealership control panel in order to manage
and update information on their own dealership micro sites. These online
showrooms not only publicize car listings but also act as a platform for car
dealerships to highlight company information, social media, key sales staff,
promotions and public announcements. The site’s interface includes functions
for email and phone calls in order for buyers to quickly and efficiently
connect with sellers. Dealers and other interested parties can also share their
car listings on popular social networking sites such as Twitter and Facebook.
Pinoy Auto Trader is not only about
buying and selling. It is also a great resource for the motoring world. The
website contains a directory of driving schools, establishments that provide
car repairs and car rentals; and financial institutions that provide car loans
and insurance.
Initially launched in November 2012,
Pinoy Auto Trader was built to bring car dealers to the online world not only
to promote their stock but to also publicize their online identities as a means
of building brand loyalty and improved customer service. Through various
methods of data collection, Pinoy Auto Trader also aims to be a major resource
for the distribution of automotive industry information and hopes to translate
this data through tools such as used-car calculators, industry white-labels and
car comparison tools as a means to help both buyers and sellers. Now powered by
Sulit.com.ph, this dynamic online automotive platform is one of the best things
to watch out for in the Philippine digital space this year.
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